30/05/2024

Why Leading Consumer Brands Must Innovate to Meet Today’s Shopper Demands

Brand Agency, Brand Agency Melbourne, Brand Development, Brand Guide, Brand Identity, Brand innovation strategies, Brand Marketing, Brand marketing strategies, Brand Strategy, Brand Value, Branding Agency, Building brand loyalty, Business Marketing, Business Strategy, Connected Shoppers, Consumer Brands, Consumer goods industry trends, Consumer goods market trends, Consumer packaged goods innovation, CPG, CPGMarketing, Digital Brand Agency, FMCG, FMCGMarketing, Innovation in retail industry, Marketing Innovation, New product development trends, New Product Launch, NPD innovation consumer goods, NPD process, NPD strategy, Product development in consumer goods, Strategy and Tactics eCommerce, Brand Marketing, Customer Experience, New Product Launch, Renewables, Retail

In challenging economic environment, characterised by a high cost of living and ever-evolving customer shopping trends, brands face a critical need to innovate.

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26/04/2024

The Future of eCommerce and Online Marketing

Brand Agency, Brand Agency Melbourne, Brand Development, Brand Guide, Brand Identity, Brand Marketing, Brand Strategy, Brand Value, Branding Agency, Business Marketing, Business Strategy, Comsumer Product Branding, CPG, Digital Brand Agency, Digital in Retail, Digital Marketing Trends, eCommerce investment strategies, ecommerce predictions, eCommerce Strategy, FMCG, Future of eCommerce, Marketing Strategies, Marketing Strategy, New Product Launch, Online marketing predictions, Strategy and Tactics eCommerce, Brand Marketing, Digital Marketing, New Product Launch, Property Marketing, Retail, Sales Development, Website Marketing

The future of eCommerce and Online Marketing lies in embracing platform diversity and agile digital sales channel management for sustained growth over the next five years.

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26/04/2024

How Leading Consumer Brands Can Fight Private Label Erosion

Brand Agency, Brand Agency Melbourne, Brand Development, Brand Guide, Brand Identity, Brand Marketing, Brand marketing strategies, Brand Strategy, Brand Value, Branding Agency, Building brand loyalty, Business Marketing, Business Strategy, Category Development Plan, Category Review, Comsumer Product Branding, CPG, Digital Brand Agency, Digital in Retail, FMCG, Marketing Strategies, Marketing Strategy, New Product Launch, Private label erosion, Product Branding Whitepaper, Retailer Buyer Presentation, Selling to Retailers, Strategy and Tactics eCommerce, Brand Marketing, Digital Marketing, New Product Launch, Retail, Sales Development

The rise of private label presents a challenge for leading consumer brands who face the risk of being replaced, or potentially losing valuable shelf space within major retail chains.

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26/04/2024

Protecting Your Brand IP from Copycat Products

Brand Agency, Brand Agency Melbourne, Brand Development, Brand Guide, Brand Identity, Brand IP Monitoring, Brand IP Protection, Brand Marketing, Brand reputation management, Brand Strategy, Brand Value, Branding Agency, Business Marketing, Business Strategy, Comsumer Product Branding, Copycat Products, CPG, Digital Brand Agency, FMCG, Marketing Strategies, New Product Development, New Product Launch, Protecting brand intellectual property, Strategy and Tactics eCommerce, Brand Marketing, Digital Marketing, New Product Launch

Brand managers are facing a growing challenge: protecting their brand’s intellectual property (IP) in a landscape where copycat products are becoming increasingly common.

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25/03/2024

How to Build a Robust Brand for your Consumer Products

Brand Agency, Brand Agency Melbourne, Brand Development, Brand Guide, Brand Identity, Brand Marketing, Brand Strategy, Brand Value, Branding Agency, Business Marketing, Business Strategy, Comsumer Product Branding, CPG, Digital Brand Agency, FMCG, Marketing Strategies, Marketing Strategy, New Product Development, New Product Launch, Product Branding Whitepaper, Product Design Process, Strategy and Tactics eCommerce, Brand Marketing, Digital Marketing, New Product Launch, Retail, Sales Development

This free product branding whitepaper is a must-have to create a robust and powerful product brand strategy that connects with shoppers and encourages repeat purchases.

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01/08/2023

rev™ Branding and SKUvantage Join Forces for eCommerce Services

Channels of eCommerce, CMS, Coles Online, Content Creation, Content Management Solution, Content Syndication, CPG, Data Governance, Data Management Services, Data Quality, Data Quality and Governance, Data Synchronisation, Data Syndication, Digital Catalogue, Digital Sales Channel, ecommerce, eCommerce Catalogues, eCommerce Channels, eCommerce Content, eCommerce Data Integration, Endeavor Marketplace, FMCG, GDSN, Governance, Grocery, Multichannel, NPC and Salsify Data Services, Omnichannel Commerce, Online Marketing Channels, Online Stores, Onpack Labelling Data, Product Data Synchronisation, Product Labelling Data, Product Launch, Product Marketing, Sales Channel Development, Salsify, SKUvantage, Woolworths Data Requirements, Woolworths Shop Digital Marketing, Brand Marketing, eCommerce, New Product Launch, Retail, Website Marketing

rev™ Branding and SKUvantage join forces to provide a range of eCommerce content management and marketing services for consumer brands!

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27/07/2023

Google Ads Marketing – Connecting Brands with Buyers!

Business Marketing, Connected Shopper, CPG, Digital Marketing Channels, Digital Sales Channel, ecommerce, eCommerce Channels, Ecommerce Marketing, eMarketplaces, FMCG, Get found on Google, Google Ads, Google AdWords, Google Assistant, Google Maps, Google Search Marketing, Google Shop, Google Shopping, Grocery, Omnichannel, Omnichannel Commerce, Online Marketing, Online Marketing Channels, Sales Channel Development, Selling Online eCommerce, Brand Marketing, Digital Marketing, New Product Launch, Retail, Sales Development, Website Marketing

Connect your brand with hundreds of millions of buyers who use the Google network daily to search for products and services like yours. Learn about Google Ads Marketing from rev™ Branding.

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11/07/2023

How to Create a Results-Driven Digital Sales Strategy

Business Development, Business Marketing, Channels of eCommerce, CPG, Digital Marketing Channels, Digital Sales Channel, ecommerce, eCommerce Channels, Ecommerce Marketing, eCommerce Strategy, eMarketplaces, FMCG, Grocery, New Product Introduction, Omnichannel, Omnichannel Commerce, Online Marketing Channels, Product Launch, Product Marketing, Sales Channel Development eCommerce, Brand Marketing, Customer Experience, Digital Marketing, New Product Launch, Retail, Sales Development, Website Marketing

How to create a results-driven digital sales strategy and ecommerce program that will grow your business by building brand retention, creating trust, and delivering sales growth online and in-store.

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03/04/2023

Game-Changing eCommerce Campaign Improvement Tips

Business Marketing, Channels of eCommerce, CMS, Coles Online, Content Management Solution, Content Syndication, CPG, Data Governance, Data Quality, Data Synchronisation, Data Syndication, Digital Catalogue, Digital Marketing Channels, Digital Sales Channel, ecommerce, eCommerce Channels, eCommerce Content, Endeavor Marketplace, FMCG, Governance, Grocery, Master Data Management, MDM, Multichannel, Omnichannel, Omnichannel Commerce, Online Marketing Channels, PIM, Product Launch, Product Marketing, Sales Channel Development, Woolworths Shop, Workflow Management Digital Marketing, Brand Marketing, eCommerce, Retail

Drastically improve paid search marketing performance on Google, Cartology, and CitrusAd using our six ‘game-changing’ campaign improvement tips.

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27/03/2023

Data Quality and Content Syndication

Channels of eCommerce, CMS, Coles Data Requirements, Coles Online, Content Creation, Content Management Solution, Content Syndication, CPG, Data Governance, Data Management Services, Data Quality, Data Quality and Governance, Data Synchronisation, Data Syndication, Data Syndication Solutions, Digital Catalogue, Digital Marketing Channels, Digital Sales Channel, ecommerce, eCommerce Catalogues, eCommerce Channels, eCommerce Content, eCommerce Data Integration, Efficient Product Catalogue Management, Endeavor Marketplace, FMCG, GDSN, Governance, Grocery, Master Data Management, MDM, MDM Consulting, Multichannel, National Product Catalogue, NPC and Salsify Data Services, NPC Services, Omnichannel, Omnichannel Commerce, Online Marketing Channels, Online Stores, Onpack Labelling Data, PIM, PIM Advisory Services, PIM Consulting, Product Data Management, Product Data Synchronisation, Product Information Management (PIM), Product Labelling Data, Product Launch, Product Marketing, Sales Channel Development, Salsify, SKUvantage, Supply Chain Data, Supply Chain Data Management, Woolworths Data Requirements, Woolworths Shop, Workflow Management Digital Marketing, Brand Marketing, Customer Experience, eCommerce, New Product Launch, Retail

As competition intensifies, fueled by the rise of private labels and the explosion of eCommerce through online stores, marketplaces, and shopping apps, the need for quality product data has skyrocketed.

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