26/04/2024

The Future of eCommerce and Online Marketing

Brand Agency, Brand Agency Melbourne, Brand Development, Brand Guide, Brand Identity, Brand Marketing, Brand Strategy, Brand Value, Branding Agency, Business Marketing, Business Strategy, Comsumer Product Branding, CPG, Digital Brand Agency, Digital in Retail, Digital Marketing Trends, eCommerce investment strategies, ecommerce predictions, eCommerce Strategy, FMCG, Future of eCommerce, Marketing Strategies, Marketing Strategy, New Product Launch, Online marketing predictions, Strategy and Tactics eCommerce, Brand Marketing, Digital Marketing, Retail, Sales Development

The future of eCommerce and Online Marketing lies in embracing platform diversity and agile digital sales channel management for sustained growth over the next five years.

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26/04/2024

How Leading Consumer Brands Can Fight Private Label Erosion

Brand Agency, Brand Agency Melbourne, Brand Development, Brand Guide, Brand Identity, Brand Marketing, Brand marketing strategies, Brand Strategy, Brand Value, Branding Agency, Building brand loyalty, Business Marketing, Business Strategy, Category Development Plan, Category Review, Comsumer Product Branding, CPG, Digital Brand Agency, Digital in Retail, FMCG, Marketing Strategies, Marketing Strategy, New Product Launch, Private label erosion, Product Branding Whitepaper, Retailer Buyer Presentation, Selling to Retailers, Strategy and Tactics eCommerce, Brand Marketing, Digital Marketing, New Product Launch, Retail, Sales Development

The rise of private label presents a challenge for leading consumer brands who face the risk of being replaced, or potentially losing valuable shelf space within major retail chains.

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26/04/2024

Protecting Your Brand IP from Copycat Products

Brand Agency, Brand Agency Melbourne, Brand Development, Brand Guide, Brand Identity, Brand IP Monitoring, Brand IP Protection, Brand Marketing, Brand reputation management, Brand Strategy, Brand Value, Branding Agency, Business Marketing, Business Strategy, Comsumer Product Branding, Copycat Products, CPG, Digital Brand Agency, FMCG, Marketing Strategies, New Product Development, New Product Launch, Protecting brand intellectual property, Strategy and Tactics eCommerce, Brand Marketing, Digital Marketing, New Product Launch

Brand managers are facing a growing challenge: protecting their brand’s intellectual property (IP) in a landscape where copycat products are becoming increasingly common.

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25/03/2024

How to Build a Robust Brand for your Consumer Products

Brand Agency, Brand Agency Melbourne, Brand Development, Brand Guide, Brand Identity, Brand Marketing, Brand Strategy, Brand Value, Branding Agency, Business Marketing, Business Strategy, Comsumer Product Branding, CPG, Digital Brand Agency, FMCG, Marketing Strategies, Marketing Strategy, New Product Development, New Product Launch, Product Branding Whitepaper, Product Design Process, Strategy and Tactics eCommerce, Brand Marketing, Digital Marketing, New Product Launch, Retail, Sales Development

This free product branding whitepaper is a must-have to create a robust and powerful product brand strategy that connects with shoppers and encourages repeat purchases.

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27/10/2019

How to Build Consumer Product Brands – Free Whitepaper

Brand Agency, Brand Agency Melbourne, Brand Development, Brand Guide, Brand Identity, Brand Marketing, Brand Strategy, Brand Value, Branding Agency, Business Marketing, Business Strategy, Comsumer Product Branding, CPG, Digital Brand Agency, FMCG, Marketing Strategies, Marketing Strategy, New Product Development, New Product Launch, Product Branding Whitepaper, Product Design Process, Strategy and Tactics Brand Marketing, Retail

Building Powerful Brand for Consumer Products – Download our free product branding whitepaper to ensure that your brand stands out amidst the marketing noise, builds brand retention, and influences the purchasing decision process that leads to category dominance both instore and online.

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