27/03/2023

Data Quality and Content Syndication

Channels of eCommerce, CMS, Coles Data Requirements, Coles Online, Content Creation, Content Management Solution, Content Syndication, CPG, Data Governance, Data Management Services, Data Quality, Data Quality and Governance, Data Synchronisation, Data Syndication, Data Syndication Solutions, Digital Catalogue, Digital Marketing Channels, Digital Sales Channel, ecommerce, eCommerce Catalogues, eCommerce Channels, eCommerce Content, eCommerce Data Integration, Efficient Product Catalogue Management, Endeavor Marketplace, FMCG, GDSN, Governance, Grocery, Master Data Management, MDM, MDM Consulting, Multichannel, National Product Catalogue, NPC and Salsify Data Services, NPC Services, Omnichannel, Omnichannel Commerce, Online Marketing Channels, Online Stores, Onpack Labelling Data, PIM, PIM Advisory Services, PIM Consulting, Product Data Management, Product Data Synchronisation, Product Information Management (PIM), Product Labelling Data, Product Launch, Product Marketing, Sales Channel Development, Salsify, SKUvantage, Supply Chain Data, Supply Chain Data Management, Woolworths Data Requirements, Woolworths Shop, Workflow Management Digital Marketing, Brand Marketing, Customer Experience, eCommerce, New Product Launch, Retail

As competition intensifies, fueled by the rise of private labels and the explosion of eCommerce through online stores, marketplaces, and shopping apps, the need for quality product data has skyrocketed.

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24/03/2022

eCommerce Marketing Budget & Performance Audit

Business Development, Business Marketing, Cartology, Channels of eCommerce, CitrusAd, CPG, Digital Marketing Channels, Digital Sales Channel, Digitally Connected Customer, ecommerce, eCommerce Audit, eCommerce Budget, eCommerce Channels, Ecommerce Marketing, eCommerce Strategy, eMarketplaces, FMCG, Grocery, Marketing Budget, Multichannel, New Product Introduction, Omnichannel, Omnichannel Commerce, Online Marketing Channels, Product Launch, Product Marketing, Sales Channel Development, Shopper Insights eCommerce, Brand Marketing, Customer Experience, Digital Marketing, New Product Launch, Retail, Sales Development

Does your business struggle to see a Return on Advertising Spend (ROAS) for its investment in Cartology and CitrusAd paid search marketing?

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11/03/2022

eCommerce Marketing Trends in the Food and Beverage Industry

Business Development, Business Marketing, Channels of eCommerce, CPG, Digital Marketing Channels, Digital Sales Channel, Digitally Connected Customer, ecommerce, eCommerce Channels, Ecommerce Marketing, eCommerce Strategy, eMarketplaces, FMCG, Grocery, Multichannel, New Product Introduction, Omnichannel, Omnichannel Commerce, Online Marketing Channels, Product Launch, Product Marketing, Sales Channel Development, Shopper Insights eCommerce, Brand Marketing, Customer Experience, Digital Marketing, New Product Launch, Retail, Sales Development

Forecasting the eCommerce, Category and Consumer Shopping trends shaping the landscape across the FMCG (Food and Liquor) Industry Segments.

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25/08/2021

Improving Product Launch Visibility and Certainty – Focus Insights

Business Development, Business Marketing, Consumer Research, CPG, Digital Marketing Channels, Digital Sales Channel, ecommerce, Ecommerce Marketing, eCommerce Strategy, FMCG, Focus Insights, Grocery, Market Reaearch, New Product Introduction, Omnichannel, Omnichannel Commerce, Online Marketing Channels, Product Launch, Product Marketing, Shopper Insights New Product Launch, Brand Marketing, Customer Experience, Digital Marketing, Retail, Sales Development

Successful Product Development and Launch Programs RELY on responsive market research and shopper insights.

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20/08/2021

Reimagining eCommerce & Omnichannel Marketing Programs

Business Development, Business Marketing, Channels of eCommerce, CPG, Digital Marketing Channels, Digital Sales Channel, ecommerce, eCommerce Channels, Ecommerce Marketing, eCommerce Strategy, eMarketplaces, FMCG, Grocery, New Product Introduction, Omnichannel, Omnichannel Commerce, Online Marketing Channels, Product Launch, Product Marketing, Sales Channel Development Digital Marketing, Brand Marketing, Customer Experience, New Product Launch, Retail, Sales Development

Predicting how the future retail shoppers will shape consumer brand’s omnichannel marketing and sales programs.

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13/05/2021

Using Digital to Build a Results-Driven Product Launch Campaign

Brand Launch, Business Development, Business Marketing, Digital Launch, Digital Marketing, Digital Sales Channel, ecommerce, Marketing Program, Omnichannel, Online Marketing Channels, Product Launch, Product Marketing, Promotional Program, Sales Campaign, Sales Channel Development, Sales Launch Digital Marketing, Brand Marketing, Customer Experience, eCommerce, New Product Launch, Retail, Sales Development

How to use digital marketing and engagement tools to create a results-driven new product launch and promotional program.

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24/03/2021

Optimising Paid Search Campaigns for Woolworths Shop and Coles Online

Business Marketing, Channels of eCommerce, Coles Online, CPG, Digital Catalogue, Digital Marketing Channels, Digital Products, Digital Sales Channel, ecommerce, eCommerce Channels, Endeavor Marketplace, FMCG, Grocery, New Product Introduction, Omnichannel, Omnichannel Commerce, Online Marketing Channels, Paid Search, Pay to Promote, Product Launch, Product Launch Campaign, Product Launch Strategy, Product Marketing, Sales Channel Development, Woolworths Shop Digital Marketing, Brand Marketing, Customer Experience, eCommerce, New Product Launch, Retail, Sales Development

Helping brand marketers use retailer ‘paid search’ campaigns to drive digitally connected shopping experiences, stronger brand loyalty and greater eCommerce sales.

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01/02/2021

How to Build a Results-Driven eCommerce Sales Channel Program

Business Development, Business Marketing, Channels of eCommerce, CPG, Digital Marketing Channels, Digital Sales Channel, ecommerce, eCommerce Channels, Ecommerce Marketing, eCommerce Strategy, eMarketplaces, FMCG, Grocery, New Product Introduction, Omnichannel, Omnichannel Commerce, Online Marketing Channels, Product Launch, Product Marketing, Sales Channel Development eCommerce, Brand Marketing, Customer Experience, Digital Marketing, New Product Launch, Retail, Sales Development

Learn how FMCG and CPG companies are identifying new growth and revenue opportunities using eCommerce digital sales channels .

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11/12/2020

Would your business be Impacted by a Facebook’s News Ban?

Australian Government, Australian Government Media Ownership Laws, Brand Marketing, Brand Strategy, Business Marketing, Digital Customer Experience, Digital Marketing, Digital marketing and branding services, Digital Sales Channel, Digital Strategy, eCommerce Strategy, Facebook, Facebook Advertising, Facebook Ban on News, Facebook Bans News in Australia, Facebook blocks news stories in australia, Facebook Business Manager, Facebook Business Marketing, facebook Business Profile, Facebook News Ban Australia, Facebook Restricted Access, Media Bargaining Law, Media Ownership Laws, Meta, News Media Bargaining Code, Online Marketing, Online Marketing Channels, Online Strategy, Sales Development, Social Media Marketing, Website Marketing Digital Marketing, Website Marketing

Learn how to mitigate your online marketing risks associated with using Facebook solely as your content marketing channel.

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30/10/2020

How to Sell MORE Products Online

Brand Marketing, Business Marketing, Channels of eCommerce, Digital Customer Experience, ecommerce, eCommerce Store, eCommerce Strategy, Marketing Online, New Product Development, New Product Introduction, New Product Launch, Omnichannel, Online Marketing Channels, Online Strategy, Product Development Workflow, Product Marketing, Selling Online, Website Marketing Brand Marketing, Customer Experience, New Product Launch, Retail, Sales Development

How to sell more products online by implementing an eCommerce store on your business website to grow sales.

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