coronavirus-covid19-business-contingency-program-rev-branding

How to reduce the Coronavirus (COVID-19) impact on your business!

Coronavirus Business Contingency Program helps you to adjust your business process to scale up your marketing, communications, sales, and operational requirements to cope with the changed conditions associated with the Coronavirus.

Together, we are facing a truly unprecedented situation. The global coronavirus pandemic is affecting all of our families, our businesses, our communities, and our way of life.

While all hopes were for containment country-to-country, advice from the Federal Government today clearly indicated a continued and prolonged level of uncertainty for at least 6-months.

It is inevitable that EVERY business will need some help to change the way they operate during the next 6-12 months of the Coronavirus (COVID-19) Pandemic.

Day-to-day business continuity, providing confidence to employees, customers and vendors PLUS being able to exercise a proper duty of care across the community should be the priority of everyone.

HOWEVER, it is VERY clear that planning and resourcing the response and contingency plans for COVID-19 is having a knock-on effect on other longer-term projects and business development initiatives.

We’ve already been engaged by companies across many different industry segments to help them ‘adjust their business process’ so they can adapt their marketing, communications, sales, and also their operational requirements to scale up their ability to cope with the changed conditions associated with the Coronavirus.

We implement ‘sustainable changes’ to ensure that day-to-day business continuity, providing confidence to employees, customers and vendors, as well as exercising a proper duty of care on behalf of your brand.

Coronavirus Business Contingency Program

Business Operational Policies and Changes:

We work with you to adjust the internal processes to ensure that your business teams continue to work and interact together safely and efficiently

– Workplace Safety
– Human Resource Policies and Procedures (Home of office)
– Support Sales & Marketing Teams with tools and ‘new thinking’
Support and Mental Health
– Office Emergency Action Plans
– Communications and information sharing.

Event Alternatives:

Stepping up your events.  Our event marketing teams can work with you on fast and effective ways to handle the changes needed to support customer events.

– Virtual event deployment via online meeting tools
– Webinar and Video Conferencing
– Live streaming platforms e.g. Facebook
– Live Chat and Messenger Tools
– AI and Webot tools.

Marketing and Communications:

We’ll provide the additional resources to scale your marketing and communications activity to address new messages focused towards ‘business-as-usual, trust and partnerships’.

– Ramping up digital content to support increased virtual event schedules, webinars and livestream sessions
– Building a more focused digital marketing and engagement program to reach greater ‘online customers’.

Read our next blog about how to adapt your business marketing for customers facing pandemic conditions

Customer Interaction and Management:

Creating interactive ‘virtual environments’ and digital tools that will support your essential business tasks such as customer training, support, project meetings, and of course sales demonstrations.

– Digital Customer Management Programs which support the ongoing communications, sales engagement, business support and end-user training.
– Sales Teams Training to show them how to better manage their sales pipeline by using digital tools for engagement and communications.

It’s going to be tough for a while!

The recent announcements by the Federal Government highlighted that the more stringent control measures were being put into place, and will be here for at LEAST 6-months.  

Obviously, we all wish for a rapid resolution to the Coronavirus (COVID-19) Pandemic BUT in the event this is not the case, and your business needs additional help and resources to support interim requirements, then I suggest that you book an online meeting with us NOW!

Do not leave this for 2-months and THEN decide that you might need to change something.

The sooner you implement the change, the faster the response and the more receptive your audience will become.

We’ve been helping companies for many years to understand the benefits of Digital Transformation.  We honestly never thought the day would come that they need to implement it to save their business and jobs…

Read our related blogs:

How to build a brand crisis management plan and framework
How to adapt your business marketing for customers facing pandemic conditions
How to keep positive and in Good Mental Health during the Coronavirus
Understand the Government support packages
How to build your Post-Coronavirus Shutdown Business Recovery Action Plan

Schedule an online meeting with me personally by emailing me [email protected] or calling me direct on 0413 476423