Learn how to market your business using Digital.

How to Market your Business using Digital

Do you need help with your social media marketing?
Want to improve the results of your online advertising?
Do you struggle to keep up with the changes in digital marketing?

It doesn’t matter what type of business you’re involved with, the evolution of digital will force your business to change the way your market and interact with your customers.

80% of the Australian internet population accessing social media sites, and 1/3 of these doing so five times a day

Digital is Constantly Evolving

For many business owners, it’s become almost impossible for them to abreast of the latest trends in social media and digital marketing because:

1. Continually changing algorithms and functionality on digital marketing platforms like Facebook, Instagram, LinkedIn, and Google AdWords.
2. The emergence of new technologies and how they interact with your existing business systems.
3. Adapting to new marketing trends e.g. Digital Experience and Journey.
4. Retaining skilled staff to support your business marketing and sales engagement program.

The most successful companies, the ones you see marketing on TV, Social Media and all across the Internet spend 10s of THOUSANDS of dollars on their campaigns.

Did you know that it’s possible to get some amazing results with VERY LITTLE in digital marketing?

The secret is getting the basics right first!
Having the right brand positioning and message
Understanding your market and matching their challenges with your solutions
Having a targeted campaign using the right digital marketing platforms
Creating an automated lead engagement and nurturing sales funnel
Partnering with a digital agency who can show you how all these fit together.

How we Help…

rev™ Branding is a digital brand marketing agency who help to connect companies with their customers using digital brand marketing and experiences.

We help you to implement focused and effective ‘hyper-targeted’ digital marketing and sales engagement program for your business.

(1) Brand Development & Marketing

Our Brand Optimisation Service is our MOST popular branding program which provides an essential brand marketing ‘review and improvement’ service. As industry sectors evolve and new competitors appear, it’s crucial that your business brand is continually updated and refreshed.

This Brand Development and Marketing Service allows you to invest confidently in digital marketing campaigns.

What is Included in this Package:
• Brand Audit
• Brand Messaging Pyramid
• Brand Storyboard
• Brand Emotions & Personality
• Unique Selling Proposition and Value Positioning
• Brand Message and Positioning
• Company Profiles and Sales (Elevator) Pitch
• Taglines and Slogans
• Brand Identity and Style Guide
• Target Market Profiling and Audience Segmentation
• Marketing Recommendations.
Add the SEO Development Program for an additional $949 +gst (50% Off).

Investment: $1,895.00 +gst *SPECIAL* pre-paid rate saving you $1,100

(2) Digital Experience and Technology Review

Marketing using digital and SEO is the first part of the process for any business.
But, what happens when a shopper visits your website from a campaign to find that the offer isn’t easily visible, or the branding is different, or worse, the navigation on the website is confusing?
(they leave)

This is your customer brand experience and journey, if you don’t get this right, then ANY investment in digital marketing will just be a waste of time and money.

Your Website Digital Customer Experience & Journey is the logical flow that your customers will follow, from your digital campaign to your website landing page, and finishing with your call-to-action (e.g. purchase). It’s the matrix of digital touchpoints your customers have with your business brand.

What is Included:
• Digital Experience Strategy Summary
• Website UX Design Review
• Digital Touchpoint Audit (e.g. Social, eCommerce Channels)
• Digital Sales Funnel and Flow Audit
• Documented report and improvement task lists.

Investment: $1,295 +gst

(3) Organic SEO Development Program

AVOID those expensive Pay-Per-Click (PPC) agency contracts.
This Organic SEO Development Program is perfect for companies who want to grow their business organically, and want to avoid the large monthly costs associated with PPC campaigns.

The best bit is WE do the work for you and then keep you on track with mentoring and tutoring.

What is Included:
• Refinement of your Brand Message and Offer
• Brand Profile Audit (Facebook, Google Search, LinkedIn, Website Channels)
• SEO Compliance Audit (Website, Social Media, Google Representation)
• Google Keywords and Search Phrases
• Blog SEO Enhancements (up to 5 blogs)
• Social Media Content SEO Enhancements (up to 10)
• eCommerce SEO Compliance (Webstore, Facebook Shop, Google Shop etc)
• Event Marketing SEO Enhancement (if applicable)
• Design of a Digital Sales Funnel (Offer, Lead Page, Engagement, Conversion)
• Channel Partner SEO Improvement Plan
• Training and Documented Self-Managed Maintenance Tasks List
• 3-Month Mentoring and Tutoring.

Once-Off Investment: $1,895.00 +gst

(4) Social Media Marketing Campaign

rev™ Digital and Social Media Campaign Service
Let our team of experts create a professional, results-driven, digital marketing campaign for Facebook, Instagram or LinkedIn. Learn how to plan and launch effective and measurable social media and digital marketing campaigns.

What is Included:
• Brand and Sales Offer Audit
• Digital Marketing campaign plan
• Configuration of your Facebook Ads Manager
• Creation of your campaign offer, message, content, and images
• Design and publish your first Facebook campaign
• Campaign reports, metrics and improvement recommendations
Optional automated email lead nurturing sales funnel for $695 +gst
Add on the SEO Development Program for an additional $949 +gst (Half Off)

Investment: $1,545.00 +gst

The team at rev™ Branding are experts at providing ‘tailored and focused’ social media and digital marketing campaigns. They provide us with a framework to grow our business and then supported us with marketing mentoring. We would recommend that you partner with rev™ Branding.

– Matthew Bishop, Location Co

(5) Website Development

rev™ Web Design and Development Service
email accounts
CMS (back-end content editor)
Up to 15-pages created (but the capacity for unlimited pages)
eCommerce store set-up
WordPress Blog
Social Integration (share and Like buttons) to your accounts
Home Page Sliding Banners
Google Analytics, Webmaster Tools and My Business set-up
SEO Friendly
Mobile-Friendly (Fully Responsive).

Investment: starting from $995 +gst

(6) Website Marketing

rev™ Website Marketing Services. create engaging and persuasive website marketing campaigns that generate high-quality sales enquiries. We transform your website into an automated lead generation machine, putting you in front of the eyes of your customers and ahead of the competition.

Our digital marketing campaigns are designed to build online audiences and lead them through real-time omnichannel shopping experience across your website, eCommerce store or eMarketplace (e.g. eBay, Amazon, Catch Kogan)

Packages are tailored with ANY of the following services:
Digital Marketing Strategy & Tactical Plan
Digital Customer Experience and Journey Mapping
Brand StoryBoard Development
Organic SEO Growth
Email Marketing
Social Media and Digital Marketing
PPC Online Advertising (Facebook, Google AdWords, LinkedIn)
Lead Generation Campaigns (Sales Funnels)
Content Marketing
Affiliate Marketing
Google Analytics Reporting and Analysis
Digital Brand Experience – Artificial Intelligence (AI), Augmented Reality (AR), Voice Assisted Technology (VA).
Let’s package up something that suits your needs?

(7) eMail Marketing

rev™ Branding is a power-user of MailChimp and Email Marketing. We provide email marketing masterclasses that show you how to build targeted and effective direct marketing campaigns.

What is Included:
MailChimp software subscription (free for up to 2000 subscribers)
MailChimp set-up and configuration
Creation of your database list (with a supplied database file)
Design of your first email and also newsletter template
Publication of your first campaign
System Training and Handover.
Investment: $695.00 +gst

Do It Yourself Social Media & Digital Marketing!

Some companies prefer to have a go themselves, and we understand that.
To help you on that journey, we’ve provided the links to some of our popular DIY User Guides.

Digital Marketing How-To (Guide 1): This document educates you on what Digital Marketing is and the benefits to your business e.g. lead generation and sales. [DOWNLOAD GUIDE 1]

10 Step Digital Brand Strategy (Guide 2): The MOST critical part of the journey is planning. This guide is designed to help you build a digital marketing plan. [DOWNLOAD GUIDE 2]

10 Step Process to Digital Marketing (Guide 3): In this section, we deal with the technical and infrastructure pieces that you will need when implementing your digital marketing program. [DOWNLOAD GUIDE 3]

Need some Business Mentoring & Coaching? Business marketing mentoring and coaching services. [LEARN MORE]

Need More Information?

Give us a call on +61 3 9863-7444 or email us at [email protected]