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Experts!

Improve Ranging – Gain More Shelf Space – Become a Category Influencer!
Optimise your product launch through market-leading category, shopper and sales activation services from rev™ Branding.
Let’s start a project together TODAY!

rev™ Go to Shelf Solutions

Category Development Solutions

Combine software, experience, and innovation to optimise your category development objectives.

01.

Category & Range Review Service

Industry recognised category review outsourcing service.  Our experienced team work with you to assess the performance of the category and to determine the best range selection that benefits the retail buyer’s KPIs and the overall development of the category.

Service covers:
• Category Strategy
• Category Tactics
• Category Alignment
• Range Analysis & Tail Assessments
• Range Management
• Category Influencer Metrics
• Category Presentations
• NPD Introduction & Analysis.

02.

Trade Activation Services

Our outsourced Trade Marketing and Retail Activation Services remove the delays, bottlenecks and distractions by providing an external specialist resource. Let our highly-skilled team handle the completion of tasks such as planograms, GS1 reports, buying forms, NPC data synchronisation etc.

Program covers:
• Planograms
• Item & Price Data Maintenance
• Retailer Buying Forms
• National Product Catalogue (NPC) Data Sync
• GS1 Compliance Reports
• POS Concepts
• Retail Activation Planning
• Gold Standard Space & Range.

03.

Planogram Development & Maintenance

With more than 20+ years experience in floor and shelf space management services, our accreddited and industry recognized team can help you to execute quality and accurate planograms for your retail partners.  Boost the quality of your next business and range review and improve the collaboration across supply chain and store operations to increase inventory management efficiency.

Service covers:
• Category Strategy & Tactics
• Category Alignment
• Range Allocation
• Blue Yonder (JDA), Apollo & Spaceman.

04.

eCommerce Marketing

rev™ Branding eCommerce Marketing Services is a prefered brand marketing agency for Cartology and CitrusAd. Our experienced and accredited team work with leading food and beverage brands to optimise their shopper ‘path-to-purchase’ and maximise their digital shelf space.

Let our eCommerce marketing team show you how to get the best results from your paid-search marketing using CitrusAd and Cartology for leading retailers like Coles, Woolworths, Dan Murphy, Chemist Warehouse, and IGA.

Cartology and CitrusAds Campaign Strategy
Campaign Performance and Budget Audits
Product Listing Audits
Outsourced campaign Management Services.

Learn about rev™ Branding’s eCommerce Marketing Services >>

05.

Sales Presentation Toolkit & Sales Training

Get the most out of your business review meetings and presentations.
Our sales-ready toolkit ensures that your account managers and sales team have easy access to relevant category information, influencer metrics, development plans and sales tools thus ensuring a professional and unified launch.

Service covers:
• Consumer Research
• Retail Activation Plan
• Promotional Plan
• Sales Presentation Deck
• Retailer Buying Forms
• Retailer Presentation Agenda.

06.

Product Risk & Category Resilience

Identify and manage category and product risks ahead of time.
Our product portfolio & category risk review helps you to understand any product or category risks well in advance of your category review. We look at your existing range and identify and non-performing products as well as highlighting potential growth opportunity segments.

Program covers:
• Category Review
• Product Range Review
• Category Strategy & Tactics
• Category Alignment
• Range Analysis
• Sales & Shopper Analysis
• Early Engagement Planning
• Risk Summary
• Exit Strategy for non-performing SKUs
• Growth Opportunity Plan.

07.

Brand Launch & Marketing Services

Our Brand & Product Launch Marketing service promotes brands and drives consumer engagement.  We bring together powerful strategy, planning, creative and digital to engage your audience through sales-focused campaigns and brand marketing media.

Service covers:
• Brand Identity, Message & Positioning
• Brand Launch Management
• Promotional Campaigns
• Brand Ambassadors
• Instore Merchandisers
• Affiliate Marketing
• Branded Merchandise & Giveaways
• Consumer Engagement Tactics
• Trade Show and Conference Management.

08.

NPD Optimisation Service

Expedite product launches by creating a systematic, customer-driven New Product Development (NPD) and New Product Introduction (NPI) process for your business

Service covers:
• Building your business objectives
• Defining your target market
• Defining your sales offer and price point
• Understanding your strategic sales position
• How to align marketing campaigns with sales objectives
• Building a lead generation campaign strategy
• How to build a sales process and framework
• How to build sales engagement, qualification, and nurturing programs.

*NEW* NPD and Brand Launch Review: A formal review of your company’s NPD process. Learn More >>

Lets start a project

BOOST your Category Business Reviews!

Present at your next category review with confidence!  Work with our category management experts to improve the quality of your product launch presentation and marketing.
Book a FREE 30 Min Consult TODAY!

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